Guides

Getting brands to celebrate your wedding

Somewhere in your relationship there is a brand that was quietly present for all of it — the coffee you drank the morning you met, the hot sauce you both put on everything, the shoes you wore on the first date. Brands almost never hear those stories, and the ones that do tend to respond.

Which brands actually respond

Food and drink brands are the most responsive, because a wedding story is easy for them to share. Homeware and kitchen brands come next, since a wedding is genuinely the moment people buy their products. Airlines and hotels rarely respond to unsolicited requests, and large luxury houses almost never do.

When to send it

Six to eight weeks out is the sweet spot. Earlier and it sits in an inbox with no urgency; later and there is no time for anything to be posted to you. If your date is inside three weeks, say so plainly in the first line — it changes how the message is triaged.

What makes a letter worth answering

Specificity is the whole thing. A PR inbox receives a lot of “I love your brand, can I have something”. It receives almost nothing like this:

Do brands really send free stuff for a wedding?

Some do, and it is never guaranteed. What arrives is usually smaller and more personal than people expect — a note, a voucher, a sample box rather than a sponsorship. Food and drink brands are the most responsive, because a wedding story is easy for them to share. Homeware and kitchen brands come next, since a wedding is genuinely the moment people buy their products. Airlines and hotels rarely respond to unsolicited requests, and large luxury houses almost never do.

When should I contact brands about a wedding?

Six to eight weeks out is the sweet spot. Earlier and it sits in an inbox with no urgency; later and there is no time for anything to be posted to you. If your date is inside three weeks, say so plainly in the first line — it changes how the message is triaged.

What should the message actually say?

Lead with the specific memory — where you were, what year, who you were with. Name the wedding and its date. Then stop. Do not ask for anything. The letters that get answered are the ones that clearly were not written to get something, and PR teams can tell the difference instantly.

Is it rude to ask a brand for something?

Asking outright usually is, and it is also the least effective approach. Telling a brand what it has meant to you is not a request — it is the kind of message people forward around an office. Anything that comes back comes back because someone wanted to send it.

We can write it and send it for you

Tell us the memory in your own words. We write it into a letter the brand's team will actually read, deliver it to a verified contact, and route any reply straight back to your inbox.

Write my letter

Or browse the brands we can reach.