Brands · Outdoor

Writing to REI

Somewhere in your life REI showed up and stayed — a first apartment, a bad week made better, a ritual nobody else would understand. Their team almost never hears about that. This is how to tell them.

Known to write back

Does REI respond to letters from customers?

REI is one of the brands we've seen respond warmly to genuine customer stories. Teams like theirs read what comes in, and a specific, heartfelt note about a real moment lands very differently from a request for free product.

What should I say when writing to REI?

Lead with the actual memory — where you were, what year, who you were with. Name the milestone that's coming up. Don't ask for anything. The letters that get answered are the ones that clearly weren't written to get something.

Is there a REI address I can write to?

We maintain a verified route to REI's team and deliver your letter there directly, with any reply routed straight back to your inbox.

Tell REI your story

Share the memory in your own words. We write it into a letter their team will actually read, deliver it, and route any reply straight back to you.

Write my letter

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